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    Because They’re Family

    Every collar we sell is one we’d trust on our own dogs. You’re not just buying gear — you’re buying peace of mind.

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    Free Shipping

    No hidden fees, no surprises. Every order ships free, fast, and with love from fellow pet parents.

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    Better than Amazon. Built for pet lovers

    We simplify safety. Just tap, track, and relax knowing your dog is never truly lost

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Paw-picked products. Human-approved.

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    Paw Reviews

    • Life-Saver, Literally!

      My husky slipped out the gate and vanished into the woods. Thanks to this tracker, I found her within minutes. It’s the best money I’ve spent on my dog — ever.”

      Brianna T.

    • Peace of Mind on Every Walk

      "I used to panic if my beagle slipped off-leash at the park. Now I just open the app and know exactly where he is. This collar is a must-have for any dog owner.”

      Jane K.

    • Looks Great, Works Even Better

      "It’s tough, stylish, and fits my German Shepherd perfectly. The tracking is spot-on and battery life is amazing. I’ve already bought a second one for my pup’s hiking buddy."

      Omair K.